Jobb Sprek

Scandinavian Luxury Gym Concept

CHALLENGE: Modernize current logo to make it fit with new branding and new business concept

SOLUTION
After extensive research we opted for an existing symbol already familiar to Jobb sprek’s customers and gave it a modern spin.

RESULTS
Recognition for redesign and many new happy customers.

SERVICES:
Rebranding & Identity Design

Rebranding: 
Logo rebranding / Visual elements / Stationery / Brand Book

Jobb Sprek / New brand development

> Job Sprek Old vs New logotype
Jobb sprek is Scandinavian luxury gym concept located in Oslo, Norway. In collaboration with local agency, we designed a new look that will reflect the new business concept of a gym where you enter and exit in your business suit, because everything you need for the workout is inside the gym.

Jobb Sprek / Brand Book & Stationery

After extensive UX/UI research and analyses we have developed new sets of symbols, redefined Information Architecture (IA) and existing grid structure, and applied new platform elements.